Rory Aryansyah

Rory Aryansyah

Senior Product Designer

A product designer who focused on user-centric design, and turning ideas and solution into enjoyable and meaningful experiences.

About Me

Hello! my name is Rory

I’m a product designer with 5+ years of experience crafting meaningful, user-friendly experiences for agencies, D2C, and B2B products — especially in the insurance industries. I'm always curious and eager to explore new challenges, industries, and ideas.

Working Experince

Working Experince

Product Designer

Sep 2025 - Present

Responsible for the end-to-end design process of Cermati Insurance Product (Cermati Protect) internal & partner dashboard, insurance marketplace website, and affiliate websites for partners. Also contributed to designing other business units on Cermati like Investment (Cermati Invest), Financial Aggregator Apps (Cermati.com), and maintaining Cermati design system.

Senior Product Designer

Feb 2024 - Jul 2025

Responsible for the end-to-end design process of Qoala’s Agent app (Qoala Plus), internal dashboard, and white-label applications for agents and partners. Also contributed to designing Qoala Thailand’s Agent app (Fairdee) and maintaining the Qoala Plus Design System.

Product Designer

Nov 2019 - Feb 2024

Responsible for the end-to-end design process of Qoala’s Agent app (Qoala Plus) and internal dashboard, enabling the internal team to manage insurance quotations from initiation to policy issuance. Additionally, supported the Qoala Partnership Project by designing internal dashboards for claim process management.

Business Analyst

Apr 2018 - Nov 2019

Gathered requirements for BNI’s internal human capital system application, which includes over 60 modules, covering the entire employee lifecycle from hiring to retirement, including performance rating.

Software Quality Assurance

Feb 2018 - Apr 2018

Conducted testing for BNI’s internal human capital system dashboard and application, covering both Design QA and Software QA.

Business Analyst Intern

Mar 2017 - Feb 2018

Responsible for creating Meeserve, an in-house meeting reservation app for BNI employees. This includes gathering requirements, designing high-fidelity prototypes, developing the app, and conducting testing.

Product Designer

Sep 2025 - Present

Responsible for the end-to-end design process of Cermati Insurance Product (Cermati Protect) internal & partner dashboard, insurance marketplace website, and affiliate websites for partners. Also contributed to designing other business units on Cermati like Investment (Cermati Invest), Financial Aggregator Apps (Cermati.com), and maintaining Cermati design system.

Senior Product Designer

Feb 2024 - Jul 2025

Responsible for the end-to-end design process of Qoala’s Agent app (Qoala Plus), internal dashboard, and white-label applications for agents and partners. Also contributed to designing Qoala Thailand’s Agent app (Fairdee) and maintaining the Qoala Plus Design System.

Product Designer

Nov 2019 - Feb 2024

Responsible for the end-to-end design process of Qoala’s Agent app (Qoala Plus) and internal dashboard, enabling the internal team to manage insurance quotations from initiation to policy issuance. Additionally, supported the Qoala Partnership Project by designing internal dashboards for claim process management.

Business Analyst

Apr 2018 - Nov 2019

Gathered requirements for BNI’s internal human capital system application, which includes over 60 modules, covering the entire employee lifecycle from hiring to retirement, including performance rating.

Software Quality Assurance

Feb 2018 - Apr 2018

Conducted testing for BNI’s internal human capital system dashboard and application, covering both Design QA and Software QA.

Business Analyst Intern

Mar 2017 - Feb 2018

Responsible for creating Meeserve, an in-house meeting reservation app for BNI employees. This includes gathering requirements, designing high-fidelity prototypes, developing the app, and conducting testing.

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